Valentino’s latest spring-summer 2024 campaign, Valentino L’École, gracefully unfolds against the vibrant backdrop of New York City, with Kaia Gerber as its leading figure. Captured by renowned photographers Mert & Marcus, the campaign presents a vision of sensuality and elegance, showcasing pieces that delicately celebrate the female form.
Under the creative direction of Pierpaolo Piccioli, the collection harmonizes traditional and contemporary elements. Embroidered tops and dresses feature subtle floral motifs, striking a delicate balance between sophistication and femininity. The beauty team, led by hairstylist Paul Hanlon and makeup artist Diane Kendal, enhances the campaign’s muse with undone waves and a dewy makeup look, accentuating her natural allure.