In an exciting blend of heritage and digital revolution, Louis Vuitton is delving deeper into Web3 and blockchain technologies with its iconic Trunk – this time as a groundbreaking NFT. The ‘VIA Treasure Trunk’ is designed to grant collectors a unique gateway into a variety of immersive experiences and limited drops throughout the year.
Registration to secure a Trunk, retailing at just under $42,000 USD, will begin on Louis Vuitton’s website starting June 8. Available in a strictly limited edition of a few hundred pieces, the release holds immense significance for the nearly 170-year-old luxury fashion house.
Combining aesthetic appeal with functional design, the VIA Treasure Trunk mirrors its surroundings with a reflective surface and subtly features the classic all-over monogram pattern. Beyond its visual appeal, it serves as an access portal to future offerings, including new limited edition collectibles.
Starting June 8, the VIA Treasure Trunk will be accessible to collectors in select countries, marking a significant step in Louis Vuitton’s journey of exploration into the Web3 space.