Ten c is a captivating fusion of timeless design and unparalleled quality - A chat with its creator Alessandro Pungetti Ten c is a captivating fusion of timeless design and unparalleled quality - A chat with its creator Alessandro Pungetti Vanity Teen 虚荣青年 Lifestyle & new faces magazine

Ten c is a captivating fusion of timeless design and unparalleled quality – A chat with its creator Alessandro Pungetti

By Mira Postolache

Ten c is a captivating fusion of timeless design and unparalleled quality - A chat with its creator Alessandro Pungetti Ten c is a captivating fusion of timeless design and unparalleled quality - A chat with its creator Alessandro Pungetti Vanity Teen 虚荣青年 Lifestyle & new faces magazine

Ten c is a captivating fusion of timeless design and unparalleled quality, also a testament to sustainability and longevity, Ten c champions the ethos of creating pieces that stand the test of time, thereby contributing to the reduction of waste in the fashion industry. The brand’s dedication to meticulous craftsmanship and enduring style is epitomized by the creative vision of designer Alessandro Pungetti, operating within the esteemed FGF Group under the guidance of Enzo Fusco. Drawing inspiration from the unparalleled artisanship of Japanese garment-making, Ten c ‘s products are distinguished by their innovative use of distinguished textiles, particularly the Original Japanese Jersey (OJJ) fabric. Renowned for its exceptional versatility and durability, each piece undergoes a meticulous garment-dyeing process that imbues it with a distinct, irreplicable character. Central to the creative process are the modular design features present in Ten c garments, offering a customizable and dynamic experience that ensures each piece is as uniquely individual as its wearer. The transformative properties of the OJJ fabric respond dynamically to external factors, adapting seamlessly to the wearer’s body with a comfort and fit that only improves with time.

Grounded in a commitment to timeless style and conscientious design, Ten c represents a bold stance against the transient nature of fast fashion, epitomizing the brand’s belief in the transformative power of expert craftsmanship to elevate both style and environmental stewardship. Each meticulously crafted garment stands as a testament to Ten c‘s enduring legacy, making a profound impact on the fashion landscape while championing the values of sustainability, quality, and timeless elegance.

Unveiling the captivating Ten c Spring-Summer 2025 collection by FGF Industry at Milan Fashion Week, where military influences intertwine with a contemporary edge, the designer Alessandro Pungetti artfully merges practical military elements with urban sophistication, introducing cutting-edge materials like resin-coated linen and metallic-finished nylon for a blend of technical innovation and style.

The collection’s meticulous attention to detail is evident in its impeccable finishes, bespoke treatments such as Natural Wax and Natural Old Dyed, and a rich color palette ranging from chocolate brown to aquamarine-blue mineral dyes. The iconic Aviator Flight Suit and other signature pieces embody the brand’s ethos, offering a seamless fusion of heritage and modernity that defines the Ten c aesthetic. With a focus on versatility and individuality, each garment undergoes a Shadow Dyed Spray treatment, creating unique color nuances and a trompe l’oeil effect that adds depth and personality. From Jackets to Anoraks and Dress Jackets, the collection showcases a total look that speaks to timeless elegance and urban refinement, solidifying its position as a beacon of contemporary style and sartorial innovation.

Read below our exclusive interview with Alessandro Pungetti for Vanity Teen:

Can you tell us about the evolution of Ten C – The Emperor’s New Clothes from its origins as a luxury outerwear brand to its current focus on developing a total look range?

Since the beginning, the desire has been to create garments that last over time through OJJ that is shaped with prolonged use and is the symbolic material of this philosophy, thanks to its intrinsic characteristics of resistance and durability, which perfectly reflects what we want to convey as a “living” material that is shaped and worn over time. The brand has consequently evolved, after a few years, into a total look, while continuing to maintain its philosophy unchanged.


What inspired the Spring/Summer 2025 collection presented during Milan Fashion Week, particularly the blend of military and urban styles? How do you incorporate military inspiration into your designs while maintaining a contemporary and elegant aesthetic?

Ten c has its own code of reading clothing that starts from the functionality of the original military garments giving them, also through the use of materials and garment dyes, a new reading in a more modern key. In particular, in this Spring Summer 2025, starting from the military suits, a concept of garments that were in the same materials, colors and with the same details was developed, to be combined with each other to form a sort of dress that has its own depth and functionality.

For Ten C you focus a lot on research into new treatments and hand dyes that give garments a unique lived-in look and expressed a sort of double soul, combining urban living and military style with a sophisticated, poetic look created by the alchemy of assembling different fabrics and dyes. Could you elaborate on the research process and what is the most challenging part of it?  

The most challenging part is, through the dyeing and material selection processes, creating an exclusive and visionary image that can make each garment unique.

What role do uniforms and their functionality play in shaping the overall aesthetic of Ten C – The Emperor’s New Clothes? How do you balance practical, functional elements with a sophisticated urban aesthetic in your designs? Can you discuss the reinterpretation of the Aviator Flight Suit in the latest collection and the design elements that make it wearable for everyday use?

A fitting example of what aesthetic functionality is for the brand can be found in the Aviator Flight Suit, which is reinterpreted and adapted to the needs of everyday use to create two pieces that, together, can represent the new “suit” of Ten c. With the same logic, this concept is also developed on Bermuda shorts, vests, jackets, sweatshirts, where the aluminum zips give light to all the garments, thus fulfilling an almost storage function, also through the use of the large military-inspired pockets that characterize the collection.

What new cutting-edge materials have been introduced in the collection, and how do they contribute to the technical yet stylish nature of the apparel?

Ten c has introduced new cutting-edge materials in this collection, combining natural and synthetic fibers to improve the performance and aesthetics of the garments. These advanced materials offer weather resistance, breathability and comfort, helping to create technically advanced yet elegant and unique models. Among the new fabrics introduced, all of the highest quality, we find a three-layer laser-cut and water-resistant cotton/nylon, thanks to which garments with extremely clean lines have been created that give them a sophisticated elegance.

Another new and extremely versatile material is a nylon gabardine with a soft hand and a slightly creased metallic effect that gives the garments a lived-in look.

Finally, linen, which thanks to this rubberization that has been applied becomes waterproof, thus allowing it to be developed on every product category, recreating the game of the dress.

How do special treatments like Natural Wax and Natural Old Dyed on OJJ enhance the uniqueness and character of each piece in the collection?

Seeing the old garments that our customers send back to us to be repaired after years of use, we thought of recreating, through these treatments, the patina of time. In one case through a waxing that highlights the effect of wear in some places and in the other case with a treatment thanks to which an almost lightening effect is obtained, as if the color had not penetrated deeply into the fabric and recreated a sort of prolonged exposure to the sun.


Could you explain the significance of the Jeans Jacket, Fly Jacket, Woodland Jacket, Anorak, and Dress Jacket in expressing the versatility and spirit of the brand?

Ten c, as always starting from some iconic pieces, develops all the outerwear in OJJ, an extremely versatile material, making them modern and functional. An example of this is the Jeans Jacket that reproduces a denim effect thanks to the dyeing it has been subjected to, as well as the Fly Jacket that through this season’s treatment obtains an appearance completely similar to leather.


How does the Shadow Dyed Spray treatment add further color nuances and personality to the garments, creating a unique visual effect?

This treatment is obtained thanks to a resin applied to the garment before dyeing which, once dyed, highlights the seams and the points of greatest thickness in an ever-changing way, thus making each garment unique.

Can you walk us through the color palette choices for the collection, from chocolate brown to ice white, and how they reflect the essence of Ten c – The Emperor’s New Clothes?

The colours chosen for this Spring Summer 2025 reflect the harmony and balance that characterise the brand, timeless just like Ten c garments and fabrics, where this extremely sophisticated turquoise colour was introduced as the only concession to colour.

A letter to your future self.

I hope to continue living with the same passion and curiosity that has brought me this far, still creating garments that do not follow passing trends but are designed to accompany us for a long time and continue the journey together: a commitment to more sustainable and long-lasting fashion.

Ten c is a captivating fusion of timeless design and unparalleled quality - A chat with its creator Alessandro Pungetti Ten c is a captivating fusion of timeless design and unparalleled quality - A chat with its creator Alessandro Pungetti Vanity Teen 虚荣青年 Lifestyle & new faces magazine
Ten c is a captivating fusion of timeless design and unparalleled quality - A chat with its creator Alessandro Pungetti Ten c is a captivating fusion of timeless design and unparalleled quality - A chat with its creator Alessandro Pungetti Vanity Teen 虚荣青年 Lifestyle & new faces magazine
Ten c is a captivating fusion of timeless design and unparalleled quality - A chat with its creator Alessandro Pungetti Ten c is a captivating fusion of timeless design and unparalleled quality - A chat with its creator Alessandro Pungetti Vanity Teen 虚荣青年 Lifestyle & new faces magazine
Ten c is a captivating fusion of timeless design and unparalleled quality - A chat with its creator Alessandro Pungetti Ten c is a captivating fusion of timeless design and unparalleled quality - A chat with its creator Alessandro Pungetti Vanity Teen 虚荣青年 Lifestyle & new faces magazine
Ten c is a captivating fusion of timeless design and unparalleled quality - A chat with its creator Alessandro Pungetti Ten c is a captivating fusion of timeless design and unparalleled quality - A chat with its creator Alessandro Pungetti Vanity Teen 虚荣青年 Lifestyle & new faces magazine
Ten c is a captivating fusion of timeless design and unparalleled quality - A chat with its creator Alessandro Pungetti Ten c is a captivating fusion of timeless design and unparalleled quality - A chat with its creator Alessandro Pungetti Vanity Teen 虚荣青年 Lifestyle & new faces magazine
Ten c is a captivating fusion of timeless design and unparalleled quality - A chat with its creator Alessandro Pungetti Ten c is a captivating fusion of timeless design and unparalleled quality - A chat with its creator Alessandro Pungetti Vanity Teen 虚荣青年 Lifestyle & new faces magazine
Ten c is a captivating fusion of timeless design and unparalleled quality - A chat with its creator Alessandro Pungetti Ten c is a captivating fusion of timeless design and unparalleled quality - A chat with its creator Alessandro Pungetti Vanity Teen 虚荣青年 Lifestyle & new faces magazine
Ten c is a captivating fusion of timeless design and unparalleled quality - A chat with its creator Alessandro Pungetti Ten c is a captivating fusion of timeless design and unparalleled quality - A chat with its creator Alessandro Pungetti Vanity Teen 虚荣青年 Lifestyle & new faces magazine
Ten c is a captivating fusion of timeless design and unparalleled quality - A chat with its creator Alessandro Pungetti Ten c is a captivating fusion of timeless design and unparalleled quality - A chat with its creator Alessandro Pungetti Vanity Teen 虚荣青年 Lifestyle & new faces magazine
Ten c is a captivating fusion of timeless design and unparalleled quality - A chat with its creator Alessandro Pungetti Ten c is a captivating fusion of timeless design and unparalleled quality - A chat with its creator Alessandro Pungetti Vanity Teen 虚荣青年 Lifestyle & new faces magazine
Ten c is a captivating fusion of timeless design and unparalleled quality - A chat with its creator Alessandro Pungetti Ten c is a captivating fusion of timeless design and unparalleled quality - A chat with its creator Alessandro Pungetti Vanity Teen 虚荣青年 Lifestyle & new faces magazine
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