Connect with us

Hi, what are you looking for?

The New and Peculiar Givenchy Campaign Starring Playboi Carti The New and Peculiar Givenchy Campaign Starring Playboi Carti Vanity Teen Menswear & new faces magazine

Campaigns

The New and Peculiar Givenchy Campaign Starring Playboi Carti

“yhcnevigivenchyhcnevig”

The Parisian luxury brand Givenchy has recently released its latest campaign, directed by Matthew M. Williams and visuals created by Nick Knight, but the peculiarity of this campaign comes when the voice of Playboi Carti comes in.

As if it was a joke, Carti pronounces the complex brand’s name in various ways and repeating it multiple times. On their Twitter account, Givenchy named this campaign or transcribed it as “yhcnevigivenchyhcnevig”

There is no doubt this is a very creative way of doing a campaign, making fun of how hard it is for people to pronounce the word Givenchy correctly. In addition, Playboi Carti creates a melody with these words using a high-pitched and autotuned voice, which makes it even funnier.

You May Also Like

Fashion

Scarves are a double edged sword: they complete your look, and they keep you warm. Like it or not, this fall is full of...

Paris

Givency @givenchyofficial unveiled his Spring Summer 2021 menswear collection by Matthew M Williams @matthewmwilliams photographed by Heji Shin @hejishin styled by @lottavolkova art direction by Peter Miles Studio @pmsnypms, presentation during...

Collection

Givenchy Fall Winter 2020.21 advertising campaign photographed by Sam Rock @samrocksamrock, model Sol Goss @sol_goss at Supa Model Management, makeup beauty artist Hiromi Ueda...

Editor picks

The wallet…probably the one accessory that men have the most interaction with. A daily carry essential along our keys (and probably masks considering the...