
Alpha Industries and global music icon Peggy Gou join forces for a limited capsule collection that fuses military precision with nightlife energy, designed for those who shift effortlessly from day to night.
- The collection introduces bold reinterpretations of Alpha’s iconic silhouettes, including:
- The Cocoon Bomber Jacket, (€260) a voluminous first-of-its-kind piece with a structured, oversized shape.
- The CWU-45 Bomber, (€230) reimagined in Greyblue with contrast details.
- The Mini Wrap Skirt, (€130) the capsule’s standout link between day and night.
- The Padded Cosmetic Bag, (€65) compact and built for movement.
As Peggy puts it: “I wanted to capture the feeling of being one person during the day and another at night, that shift in mood and confidence we all feel.”
The Peggy Gou x Alpha Industries Eu capsule will be available at alphaindustries.eu, peggygoods.com, and select Alpha stores worldwide from today.












