ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine

ZIGGY CHEN – SS25 COLLECTION ‘GNARTRICATE’

ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine

ZIGGY CHEN is anew design project seeking to articulate the encounter between tradition and contemporary times – expressed through the medium of clothing.The evolution of the project from its inception has manifested a strong focus on the research and detailing of simple volumes, as well as the exploration of different uses of materials. This revisits the rule of industrialization without compromise, to redefine the landscape of what is commonly accepted as old or new. 

We met the founders and creative director before the presentation of the SS25 collection and that’s what she told us.

Hi Ziggy!
According to you, what’s fashion?


Fashion is an interesting job for me, a fun and happy job.

And what’s ZIGGY CHEN?
How do you “talk about” fashion through your collections?

ZIGGY CHEN is not an extremely innovative brand. It includes my own views and taste on clothing, which is a very personal aesthetic. It only represents a certain taste.

 
How could you describe your style?

Lazy and comfortable.

We read on your brand presentation that “ZIGGY CHEN is anew design project seeking to articulate the encounter between tradition and contemporary times – expressedthroughthemediumof clothing”.
What does it mean? How do you balance past, present and future in your creative process?


Maybe That’s what I thought in the past, right now I only pursue it for my personal interest.

What’s your background?

My educational background leans towards the craftsmanship and art of clothing as well as textiles.

How much Shanghai is there in your collections? What is your connection
with the city?

Not just Shanghai, maybe Jiangnan is more correct. The colors, temperament of Jiangnan, most importantly the environment and aesthetics, from traditional architecture to cuisine, gardens. Present-day Shanghai is too modern, lacking traditional Jiangnan culture. 

GNARTRICATE is the evocative name of the SS25 you’re presenting during PFW.
Let’s talk about it…

Garden plants that grow naturally, it represents the brand’s feeling of free growth. I really liked this pattern when working on it. A natural sense of beauty.

Do you have any favorite piece from the collection?

I like many items, especially the purple suit with hidden green tones, clothes that I would like to wear personally.

Fashion should be a form of escapism, and not a form of imprisonment”, Alexander McQueen said.
In 2024, can fashion still be an escape route, a way to escape social conventions?


I think there isn’t that much philosophical meaning in clothing, clothing is very personal. You can like or dislike clothes. Today you may feel good wearing something nice and styled, another day you may prefer to wear something comfortable and casual. 

A letter to your future self….

I don’t really think much about the future, so I wouldn’t write myself a letter to my future self. My idea of the future is what I want to do after retirement.

Thank you!

ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine
ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine
ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine
ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine
ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine
ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine
ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine
ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine
ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine
ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine
ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine
ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine
ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine
ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine
ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine
ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine
ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine
ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine
ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine
ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine
ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine
ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine
ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine
ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine
ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine
ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine
ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine
ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine
ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine
ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine
ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine
ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ ZIGGY CHEN - SS25 COLLECTION ‘GNARTRICATE’ Vanity Teen 虚荣青年 Lifestyle & new faces magazine
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