Fusion of Aesthetics: From LA Streets to Global Athleticism
PLEASURES, the streetwear label helmed by Los Angeles-based designer Alex James, collaborates with worldwide sportswear giant PUMA, on the launch of a brand new footwear design, ‘Velophasis‘. The much-anticipated overseas launch is set for June 24, 2023, with the release scheduled for today.
A Nod to the Past, A Leap into the Future
Drawing inspiration from the 2000s style era and PUMA’s Complete Running archives, PUMA’s latest ‘VELOPHASIS‘ reinvents the wheel with an open mesh base, synthetic overlays, and translucent molded TPU pieces. This pair successfully marries finesse and dynamism.
Walk in Comfort and Style
The ‘VELOPHASIS‘ incorporates the SoftFoam+ insole, ensuring superior cushioning that combats fatigue even during prolonged periods of walking.
PLEASURES x PUMA: The Perfect Blend of Retro and Futuristic
In this unique PLEASURES x PUMA collaboration, the shoe’s upper is colored with wine grape and rose gradient hues. Melding retro attire with futuristic details, the PLEASURES logo is prominently displayed on the side panels and tongue. The result? A pair of sneakers effortlessly melds the past, the present, and the future into an aesthetic that is uniquely PLEASURES x PUMA.
With this launch, PLEASURES, and PUMA affirm their place at the forefront of trendsetting footwear—where street chic meets athletic innovation. Get ready to step out in style with the new ‘VELOPHASIS’.