The world has since been hung-over due to the impending pandemic and since that moment, everyone is virtually trying to keep heads above water. In a bid to do that, CEO’s and other company bench markers are carrying out multiple in-house meetings to provide structures that’ll help them survive the distraught of this pandemic.
From all creative industrial sectors, the most negative impact has been caused on those running independent businesses, fashion designers inclusive. Independence has never necessarily been validated especially when it involved business; but with the outrage of this global pandemic, independent designers are even now more than ever, doubting their strengths.
Although Clothing is one of the essential necessities of life, clothes are not on anyone’s mind at the moment because whilst people are scrapping on the remains of the corona virus impacts, they’re also trying to get their hands on more sustainable and consumable products, especially food. Remember, survival is first. No one cares so much about how they look when they have nothing to feast on.
On the case of survival, independent designers have been at it for the longest time even before the induction of the virus. From pretty much taking up on all the tasks before them to privately and personally creating structures to help them stay afloat, these groups of designers are doing the most this pandemic.
Still on the case of survival, most Retail store owners and Showrooms especially in the UK, Tokyo and China are shutting down due to the Corona Virus attack. Why? Because it’ll be a better idea to manage the remaining resources left, from the unforeseen attack the virus had caused instead of blindly fighting and leaving the outcome to chance.
However the case of the outcry from the fashion industry users as regards the attack from the virus, there has been a few positive impacts here and there. There is now room for industrial exploration, seasonal trends and styles are being influenced, collaborations and partnerships are even now very much appreciated.
So, impacts of COVID-19 on Independent Sustainable Designers – Brighter side?
- It sort of opens room and ideas to the thoughts of exploring other sectors of the industry other than designing. Find a read here.
- Fashion online stores, ecommerce websites and other digital platforms are now on the increase since physical shopping had been restricted with everyone forced to go online. On the downside to this, buyers do not get to experience the awesome feeling of physically shopping and trying on items in the stores departmental change rooms.
- Giving designers much more sense of direction to focus even more on the production of more valuable clothing materials.
- Clothing accessorizing is now on the increase. Matching scarfs face masks and hats are now experiencing an increase in demand. This is a new era for this market.
- Creates room for designers to further re-strategize on how to counteract every impending occurrence, as well as make proficient structures into finding a balance with the new normal.
You see, fashion for most people is a never ending process. You find that it becomes all the more interesting when the designers and every fashion industry workers still feeling the impacts of the global pandemic are very resilient simply because of their love for the industry.
The above is very much so, how anyone could survive in the industry. You become resilient, tenacious, consistent, and dash in a little bit of brand restructuring and strategizing.