Introducing the Horsebit 1955 Bag and Re-Web Sneaker
Milan’s streets have become the stage for the thriving collaboration between GUCCI and Xiao Zhan, commemorating five years of partnership. Spearheaded by creative director Sabato De Sarno, the new campaign elegantly portrays this journey with simplicity.
The Horsebit 1955 bag has transcended being merely an accessory carried by Xiao Zhan; it has become an integral part of his narrative. Its timeless design and practicality make it the perfect companion for his explorations around Milan, where the city’s architectural marvels serve as a picturesque backdrop.
In addition to the bag, Gucci introduces its latest creation, the Re-Web sneaker, designed by Sabato De Sarno. A versatile choice for everyday wear, it features the iconic Gucci web design, adding a touch of sophistication to any outfit.
As Xiao Zhan immerses himself in Milan’s charm, his bond with Gucci deepens. The new campaign captures these moments, illustrating how fashion can forge connections that endure over time.
