The new film from ADIDAS @adidas Spezial accompanying the launch of its Summer 2022 collection.
The campaign explores the northern industrial landscape in British electronic music, with a portrait of Syd Minsky-Sargeant, in his hometown of Todmorden, along with a full performance of ‘Ploys’ from Working Men’s Club’s latest album, “Fear Fear Fear.”
“I like the fact that Spezial appeals to the most ardent adidas fans,”
Aspden
The Summer 2022 collection, which will be launched on August 12 through Adidas and Wellgosh, includes footwear, apparel, and accessories, shop the collection at the official ADIDAS store.
