As part of our series of special editorials made in collaboration with the London College of Style (@londoncollegeofstyle), we present “Dare to Dare”, a story in which stylists Rinesa Lubovci, Vasudha Arora, Rishita Jain, and Rashi Bhandari aimed to inspire us to step out of our comfort zone and demonstrate how small changes to our everyday wardrobe can make big changes in our lives. Captured under the lens of photographer Yoshitaka Kono (@yoshitakakono) model Zack Carton at Phoenix Model Management stars in this story.
Delving into the concept behind the editorial, the group of stylists commented:
As Roy T Bernett beautifully explains in his book, “You never change your life until you step out of your comfort zone; change begins at the end of your comfort zone.” This change results in a boost of confidence, courage, changes the way he looks at things around him and widens his horizons. We want to inspire people to come out of their comfort zone in small ways and Dare to dare in their everyday life and see how life changes for the better. Keeping that goal in mind, we did an extensive research and found the right designers who made a difference to our photo-shoot. We managed to change Zack’s looks from a jeans and T-shirt look to more interesting silhouette and bold color choices.
LCS Styling Team
Carrying those small but big changes observed throughout the story, the pieces used included Biblos Glasgow, Jekeun, Foam Of The Days, Puma, Edux, Letoit, Diesel, Zhong, Hareum, Franco Appiah, Noa Sisso, and Umi.

Ph. Yoshitaka Kono

Ph. Yoshitaka Kono

Ph. Yoshitaka Kono

Ph. Yoshitaka Kono

Ph. Yoshitaka Kono

Ph. Yoshitaka Kono

Ph. Yoshitaka Kono

Headpiece: Foam of the Days | Romper. Jakeun | Shoes. Diesel
Ph. Yoshitaka Kono

Ph. Yoshitaka Kono

Ph. Yoshitaka Kono

Ph. Yoshitaka Kono

Top, Orange & Denim Jacket. Noa Sisso | Shoes. Diesel
Ph. Yoshitaka Kono

Ph. Yoshitaka Kono

Ph. Yoshitaka Kono

Ph. Yoshitaka Kono

Ph. Yoshitaka Kono
VTeen x London College of Style: “Dare to Dare” by Yoshitaka Kono
Photography. Yoshitaka Kono (@yoshitakakono) |Art Direction: Rebekah Roy (@rebekahroy_) Styling: Rinesa Lubovci (@ikoniiqe), Vasudha Arora (@thevasudhalabel), Rishita Jain (@rishita1985), Rashi Bhandari (@stylemerashi) | Model. Zack Carton (@zack.carton) at Phoenix Model Management | Makeup. Linda Burns (@thelindaburns) | Hair. Tim Furessdom (@tfurssdonn) | Production. Melody Rawles (@melodyrawles).
Special thanks to the London College of Style.