Simon Burstein Shapes the Future of Fashion with Leathersmith of London Relaunch and Opening of Charfleet Book Bindery Simon Burstein Shapes the Future of Fashion with Leathersmith of London Relaunch and Opening of Charfleet Book Bindery Vanity Teen 虚荣青年 Lifestyle & new faces magazine

Simon Burstein Shapes the Future of Fashion with Leathersmith of London Relaunch and Opening of Charfleet Book Bindery

Simon Burstein, the former CEO of Browns, is unveiling his latest project at Pitti Uomo 104, “Leathersmith of London,” amalgamating fine artisanal bookbinding with his forward-thinking vision for men’s fashion.

Simon Burstein Shapes the Future of Fashion with Leathersmith of London Relaunch and Opening of Charfleet Book Bindery Simon Burstein Shapes the Future of Fashion with Leathersmith of London Relaunch and Opening of Charfleet Book Bindery Vanity Teen 虚荣青年 Lifestyle & new faces magazine

A Unique Journey into Contemporary Menswear

From June 13-16, Burstein will be formally launching Leathersmith of London, a standout innovation in the menswear realm that emerged from the luxury small leather goods industry and has now expanded to include a contemporary menswear collection, to the international audience at Pitti Uomo 104, in the Fortezza da Basso, Florence.

A New Chapter in Burstein’s Business Story

Following his phenomenal success in transforming Browns, the iconic South Molton Street stores (1970-1982 and 2008-2015) into a globally recognized fashion emporium, and sandwiched between heading Sonia Rykiel in Paris (1985-2007), Burstein’s next business venture integrates his passion for menswear, books, and stationery. He announces the revival of Charfleet Bookbindery on Canvey Island in the Thames Estuary, as well as the contemporary menswear and heritage brand, Leathersmith of London, a company known for crafting diaries and journals since 1839.

The Art of Bookbinding Meets Fashion

T.J & J Smith, founded in 1839 and now operating under the name of Charfleet Bookbindery, specializes in creating custom diaries, journals, notebooks, and leatherbound goods.

In the 1950s, Edward Dudley Smith, the grandnephew of TJ & J Smith, promoted the Leathersmith of London brand across the United States. His efforts were so fruitful that he established offices in New York, epitomizing the image of a traditional Englishman with his bowler hat and umbrella.

Breathing New Life into a Heritage Brand

When Burstein’s interest in stationery was sparked by opening the first-ever Filofax franchise shop during his tenure in Paris, he discovered the heritage stationer, Leathersmith of London. Burstein now aims to transform Leathersmith of London into a lifestyle brand, beginning with a range of stylish and practical bags and small leather goods to be presented at Pitti Uomo this June. The next step includes a relaxed and modern menswear collection, reflecting his extensive experience working with some of the world’s most talented designers.

The Retail Concept: Simon’s (The) Place London

At the heart of Burstein’s vision for the Charfleet Bookbindery and Leathersmith of London are his retail stores, The Place London. Located in Connaught Village and duplicated in Paris, The Place returns Burstein to familiar grounds, where he establishes a unique retail experience that highlights emerging fashion talent for women and artisanal craftsmanship for men under the Leathersmith of London brand.

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