A Nostalgic Nod to the ’90s Schoolyard Hip-Hop Vibe
Tommy Hilfiger unveils its dynamic collaboration with Awake NY, serving a blend of vintage vibes and contemporary flair, reminiscent of the hip-hop schoolyard scene of the ’90s. The Tommy Hilfiger x Awake NY capsule is an assemblage of 17 pieces, drawing inspiration from the TOMMY HILFIGER archives and the defining style of that iconic decade.
This collection sees a seamless melding of brand DNAs – from Awake NY’s daisy prints to the legendary Tommy Flag shirts. A highlight is the reversible Alaskan jacket, boasting an urban print and crafted from sustainable recycled materials. Classic attire undergoes a bold transformation, with women’s wear fusing Angelo Baque’s street essence with TOMMY HILFIGER’s scholarly aesthetics.
Fashion enthusiasts can currently find this captivating series on Tommy Hilfiger’s official website.







