The exclusive scent, reminiscent of a lover intertwining hands, persistent and captivated by it, tells its own story through its secretive and rich aroma. The masculine fragrance BLEU DE CHANEL, crafted by the renowned and respected Chanel perfumer, Jacques Polge, opens a new chapter. Actor Timothée Chalamet has become the ambassador for the new BLEU DE CHANEL fragrance, representing the trilogy of masculine scents that, through three “bleus” fragrances, captures the charm of authenticity, energy, and courage.
Timothée Chalamet, the new face of BLEU DE CHANEL
A few days ago, Chanel announced that Timothée Chalamet, the young star of cinema and a modern masculinity reference, will be the new face of BLEU DE CHANEL, generating surprise among his fans around the world. Chalamet, known for his versatility, has portrayed roles from the innocent and young Elio in “Call Me By Your Name” to the well-mannered Laurie in “Little Women”, and from the free and uninhibited Yule in “Don’t Look Up” to the troubled Paul Atreides in “Dune”. His ability to transform on-screen and his composed demeanor have always captured the public’s attention.
His defiant image and cool temperament align perfectly with the mystery and unpredictability of BLEU DE CHANEL, a fragrance that embodies the spirit of freedom. This is the first collaboration between Chanel and Timothée Chalamet, two forward-thinking, free-spirited souls that come together to generate a seductive spark.
Chalamet has expressed that the experience of wearing BLEU DE CHANEL is unique. The wearer’s personality and the perfume intertwine in a dance dedicated to oneself. He said,
“What I particularly appreciate is that it’s different from movies or narratives in a broader sense. Its fragrance and the stories behind it are interpreted by us; it boils down to an implicit decision, self-confidence, the unique interpretation of the wearer, and the feeling the perfume gives”.
Using the perfume to portray the resolute and elegant characteristics of the modern man is not just another milestone in Timothée’s acting career, but also continues the classics and legends of BLEU DE CHANEL.
