As the brisk winter winds herald the festive Dragon Year, adorned in the warmth of vibrant lanterns, it’s time to don new attire and embark on a joyous journey into a year filled with promise. PEACEBIRD, in collaboration with young artist Chen Fenwan, presents an exclusive New Year collection, where trendy culture collides with traditional art, igniting a fresh and distinctive New Year flavor. Embrace the promising start of a brand new year brimming with good fortune.
Within the innovative New Year collection, PEACEBIRD collaborates with young artist Chen Fenwan to launch the Dragon Year joint series, seamlessly blending traditional paper-cut art with contemporary and trendy culture. This adds rich and vivid strokes to the reunions during the Spring Festival. PEACEBIRD’s men’s collection, through a fresh redesign, expresses the ceremonial essence of reshaping traditional festivals, featuring global brand spokesperson Wang Heddi, leading a renewal of the festive atmosphere. The New Year collection cleverly highlights minimalist designs with intricate details, offering a blend of casual retro and a fresh personality for the New Year, creating a unique and vibrant atmosphere. The exclusive Chen Fenwan collaboration seamlessly integrates paper-cut art patterns with chest details, infusing the New Year with abundant good luck and boundless energy, crafting a festive ambiance full of creativity and vitality.
The women’s collection ingeniously uses pink hues to introduce a new color palette for the New Year. Pink and black hoodies feature a paper-cut dragon head with traditional artistic flair, symbolizing good fortune. The vibrant colors add a unique charm to the New Year, reflecting a year filled with red luck. Female spokesperson Zhang Jingyi flawlessly showcases the spring collection, demonstrating the “Star Wardrobe” and interpreting the infinite creativity of women during their zodiac year.
PEACEBIRD’s children’s collection introduces a creatively new New Year’s ensemble, interpreting innocence and playfulness with thoughtful designs. The rich festive color palette effortlessly portrays a cute and lively charm, with details that incorporate traditional elements, allowing each innocent dream to shine freely.
As the Dragon Year approaches, PEACEBIRD embarks on a new exploration, covering all aspects of festive life with its four major product lines. In this annual celebration, PEACEBIRD shapes a new trend, injecting fresh energy into traditional festivals, leading the way for a trendy and renewed New Year, welcoming luck and vitality. The PEACEBIRD New Year collection has been gradually unveiled in-store and on Tmall since December 15, infusing traditional festivities with a fresh burst of energy, gearing up for a fortunate and vibrant new year.
