Luxury handbag brand MCM recently unveiled its “big move” on the company’s official social media platform. The iconic brand has given its signature logo a fresh twist, incorporating the symbolic ear-of-rice knot pattern, rendered through bolder, solid lines.
Cindy Crawford: A Classic Continues In conjunction with this bold rebranding, MCM has onboarded longtime brand friend and supermodel, Cindy Crawford, to grace their new blockbuster advertisement. This campaign revisits past classics while ushering in the present, as we anticipate MCM’s Fall/Winter 2023 collection.
A Glimpse into MCM’s Future This comprehensive brand and visual theme makeover could hint at MCM’s renewed direction and ambition for its future product placement and styles. Let’s watch this space together!