JORDANLUCA appeared in London Fashion Week’s latest digital installment and presented the Spring-Summer 2021 collection. In addition, a lookbook and a fashion film were also released.
Under the helm of Jordan Bowen and Luca Marchetto, the brand presents this new collection as a combination of Italy and London’s street style with really unique silhouettes and shapes, featuring playful prints, florals, printed knitwear, kilted shorts and sustainably sourced denim pants. The designers were inspired during the global lockdown by Giacomo Leopardi’s poem, ‘L’Infinito’ with the themes of time and solitude as it happened during this rough time of the year.
On the other hand, the lookbook and video feature the collection with a vintage aesthetic, with random backgrounds such as washing machines, washed clothes, a really small and messy room, or a storefront.
