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Jacquemus Heads to Rio for Spring/Summer 2023 Ad Campaign Jacquemus Heads to Rio for Spring/Summer 2023 Ad Campaign Vanity Teen 虚荣青年 Lifestyle & new faces magazine

Spring Summer 2023

Jacquemus Heads to Rio for Spring/Summer 2023 Ad Campaign

Following a pop-up store on Lake Como, Jacquemus captures the vibrant energy of Brazil for the upcoming season’s collection

After opening a limited pop-up store by Italy’s Lake Como, fashion brand Jacquemus now takes to Rio de Janeiro, Brazil, to shoot the latest advertising campaign for the Spring/Summer 2023 collection.

Photographed by Parisian photographer Eber Figueira, Jacquemus, known for creating a surreal holiday atmosphere, chose a sunny beach this time to showcase a line of men’s apparel featuring unique collar shapes, color combinations, and casual elements. The layout of elements is distinctively Riviera-style. Furthermore, the color palette, the model’s body language, and other aspects pay tribute to renowned director Wes Anderson.

The clothing accessories from the Jacquemus Spring/Summer 2023 series are now available on the brand’s official website. Those interested are encouraged to visit for more information.

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