Fendi’s spring-summer 2024 campaign ushers in the season with a refreshed palette, showcasing a masterclass in seasonal evolution under the skilled eye of photographer Steven Meisel. Set against a backdrop of azure skies, the collection comes alive, each piece radiating with its light.
Featuring a stellar lineup of models including Anok Yai, Liu Wen, Julia Nobis, Imaan Hammam, and Angelina Kendall, the campaign highlights Fendi’s iconic accessories and ready-to-wear pieces. The legendary Baguette, the sleek Flip Bag, and the innovative Origami bag are re-envisioned in vibrant colors, marking them as the season’s must-have items from the esteemed luxury brand. The clothing line emphasizes clean lines and refined silhouettes, embodying elegance in streamlined overcoats, snug knit dresses, and color-blocked jackets. The color scheme of earthy browns, calm blues, and bright oranges mirrors the natural revival of spring.
Olivier Rizzo’s expert styling enhances the collection, pairing the ensembles with bold gloves and statement earrings, defining the quintessential Fendi look for women. Hairstylist Guido Palau captures the collection’s ethos with sleek, pulled-back hairdos that underscore a polished and unburdened style. Makeup artist Pat McGrath completes the visual feast with her signature dewy, minimalistic glam, perfectly complementing the overall aesthetic.