Advocating for the LBTQ+ community as always, raising awareness in this matter and supporting charities against homophobia and transphobia, the French fashion house AMI Paris joins forces with the organization GLAAD for Pride 2020 with a unique collection.
GLAAD (Gay and Lesbian Alliance Against Defamation) is an American non-governmental media monitoring organization founded by LGBT people “dedicated to promoting truthful and objective images of the LGBT community in the media to eliminate homophobia and discrimination based on gender identity and sexual orientation.” 100% of the proceeds from this collection will be donated to this organization.
In this limited Rainbow collection, a selection of AMI’s basics are featured with the Pride color scheme embroidered into black pieces such as a t-shirt, a polo, a baseball cap, a tote bag and a keyring.
This capsule collection will be available worldwide from June 1st at amiparis.com, adding it afterward to their physical stores once the lockdowns are over.










