Adidas and Beyoncé with her brand Ivy Park present Ivy Park Rodeo, a collection inspired by her Houston roots and “the inimitable style and undeniable influence of Black cowboys and cowgirls.” In addition, adidas announced that this collection “celebrates the formidable impact of Black men and women on American Western culture” by honoring the “oft-hidden history of Black pioneers within cowboy and cowgirl culture and their continued influence and impact on the American Rodeo.”
This gorgeous collection includes some amazing designs, with cow-print sportswear, colorful hoodies and sweatpants, denim bodysuits, tracksuits and chaps, cowboy hats, and a lot more! And of course, the redesign of three iconic Adidas sneakers: the UltraBOOST, the Super Sleek Chunky and the Forum Mid.
It is also a very inclusive collection, from every shape to all ages, as it introduces the new kids line, with pieces from sizes 2-3Y to XL, and the rest of the collection features sizes ranging from XS to 4X.
The collection launches this August 19th at adidas.com/ivypark, so make sure to mark your calendars!
