adidas Unveils Real Madrid’s 2023/24 Home Jersey</h2>
Today, adidas proudly launched the 2023/24 home kit for Real Madrid, a homage to the minimalist color scheme and simple aesthetics that have united fans and players for 121 years. The pristine white shirt has become a symbol of ‘Madridismo’, with its pure color and design aesthetics instantly kindling a sense of pride and belonging in the hearts of Madridistas around the globe.
A Closer Look at the Design
The design of the home jersey is primarily color-blocked, simple yet elegant. It is adorned with layered black and gold V-neck detailing, and striking vertical black stripes on the sides. An exciting new feature in this season’s jersey is the inclusion of the club’s iconic slogan “Hala Madrid!” embossed on the collar—a rallying cry Madridistas have often shouted from the stands while cheering on their beloved Galacticos.
The Kit’s Debut and Availability
The home kit will make its on-field debut during the club’s U.S. tour, a pre-season excursion. The new jersey will be available at Real Madrid stores, select adidas retail outlets and on the official Real Madrid-themed webpage from now on.
Join adidas in celebrating the launch of the new Real Madrid 2023/24 home kit—a blend of tradition and innovation that beautifully encapsulates the spirit of this iconic football club.






