There’s never a dull moment with the quintessentially British fashion house, Burberry, and their latest news is something we love. The brand has just launched its Winter 2024 campaign, featuring a series of stunning portraits shot in the picturesque Lake District, drawing inspiration from the landscapes and people of the UK and Ireland.
The campaign stars a diverse cast of top models and friends of the brand, including Agyness Deyn, Adwoa Aboah, Amin Lawal, Babacar Ndoye, George Osborne, Henry Kitcher, and Lila Moss, among many others. These portraits showcase them wearing Daniel Lee’s artisanal and functional earth-colored designs, crafted specifically for the Winter 2024 season. These designs were first presented at the Burberry show last February during London Fashion Week.
Accompanying the campaign, creative director Daniel Lee shared his inspiration behind it: “We were inspired by the real people who wear Burberry, the open spaces and landscapes that are part of the brand’s heritage. The Lake District is a familiar place to us and conveys a sense of adventure.” This campaign beautifully captures the essence of Burberry, blending heritage with modern elegance.