Emporio Armani Underwear launches its spring-summer 2024 collection through captivating advertisements starring Victoria De Angelis, the accomplished bassist from the sensational rock band Måneskin.
Expertly captured in black and white by Giampaolo Sgura, the campaign injects a rebellious flair into lingerie fashion. Reflecting the brand’s confident spirit, Victoria showcases a range of signature pieces, including enticing bralettes, elegant lace thongs, padded triangle bras, and sultry Brazilian briefs, each narrating its tale of comfort and allure.
The campaign celebrates individuality, placing Victoria’s style at the forefront. Her distinctive tattoos and the glint of her nose piercing pay homage to self-expression, creating a striking contrast against the trendy allure of Emporio Armani’s designs.
Victoria’s undone waves and chic bangs exude a sense of effortless grace, presenting a look that is both casual and striking. Building on the success of their previous spring ready-to-wear ads featuring Barbara Palvin, Emporio Armani continues to redefine the contemporary intimates wardrobe.
