A Breathtaking Coastal Campaign The highly anticipated CELINE Spring/Summer 2023 campaign has made its dazzling debut, taking the fashion world by storm. Set against the breathtaking backdrop of the French Riviera, the campaign showcases an exclusive collaboration with the iconic British automaker BMC, breathing new life into the classic “MOKE” car from the 1960s.
The MOKE: A Symbol of Freedom and Joy Originally launched in 1964, the MOKE quickly gained fame as a stylish beach buggy, symbolizing freedom and joy in coastal cities around the world. It even earned a place in pop culture history when French actress Brigitte Bardot was seen driving one through Saint-Tropez.
CELINE’s Luxurious Customization For the Spring/Summer 2023 campaign, CELINE has customized the MOKE with luxurious touches that embody the brand’s sophisticated coastal aesthetic. The one-of-a-kind model features a wooden Triomphe steering wheel, a Triomphe canvas roof lining, and CELINE’s signature tan leather dashboard. Rattan seats, a spare tire cover, and golden Triomphe-badge rims and gearshift complete the car’s chic transformation.
Experience the Exclusive Event To get an inside look at the complete event and the exceptional custom MOKE, simply click on the link provided. Don’t miss out on this rare opportunity to witness a stunning fusion of fashion and automotive history.
Shop the Spring/Summer 2023 Collection Fashion enthusiasts will be thrilled to know that the CELINE Spring/Summer 2023 collection is now available for purchase at CELINE stores and CELINE.COM. Don’t miss your chance to make a statement this season with CELINE’s latest offerings.