New Guards Group (NGG) El grupo controlado por Farfetch y tras la compra de la marca Opening Ceremony, anuncio recientemente el cierre de todas las tiendas minoristas durante 2020 sin fecha exacta..

New Guards Group nació en Milán en 2015 de la mano de Davide De Giglio y Claudio Antonioli

Estamos inmensamente orgullosos de la experiencia que creamos a través de cada una de nuestras tiendas. Cada uno ha sido un campo de pruebas intrépido para las ideas y un lugar para que la comunidad se una, no solo para comprar, sino también para descubrir.

Mensaje de Carol y Humberto en su cuenta de Instagram de OC

Opening Ceremony @openingceremony fue creada en 2002, sus fundadores Humberto Leon y Carol Lim se centraran en desarrollar su linea de ropa durante los próximos años.

OC fue durante muchos años una gran plataforma de lanzamiento de nuevos diseñadores, como por ejemplo Alexander Wang.

Esta noticia terrible para el mundo del RETAIL se hará realidad en los próximos meses, cada vez son mas las tiendas minoristas que acaban cerrando, altos costes minoristas, márgenes bajos y un alquiler alto, quien sera el próximo?

Opening Ceremony imagen 2015 fall/winter Alexander Wang
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We are immensely proud of the experience we created through each of our stores. Each one has been a fearless testing ground for ideas and a place for the community to come together, not only to shop, but to discover. We explored the planet for the underrepresented, the outlandish and the utterly unique, in order to surprise our customers day after day. Hundreds upon hundreds of designers have called our stores home for their very first collections and it’s amazing how each store took on a life of its own. With our constant desire to reinvent, we will return to creating stores, but with a different mindset and perspective in order to wow people who are self-proclaimed shop-til-we-drops like us. Most importantly, this is a thank you letter. As children of immigrants who grew up in the suburbs, looking through magazines to learn about what was happening in fashion and culture, we feel incredibly lucky to have been able to even start this company. It is a thank you to you and to everyone who has stepped foot in our stores, offices, fashion shows, parties and homemade dinners by Wendy Leon. We thank our friends, family and our collaborators who brought their genius to Opening Ceremony (Chloe, Spike, Solange, Sasha, Robyn, and hundreds more). Our deepest thanks goes to our dedicated employees, without whom Opening Ceremony would not have the humanity, kindness and spirit of friendship that it is known for. Love, Carol and Humberto

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Mensaje de Carol y Humberto en la cuenta oficial de la marca OC