“BTS Member J-Hope Brings a Contemporary Spin to the Iconic Travel Bag in the Latest Campaign”
LOUIS VUITTON presents its Spring Summer 2023 Keepall Bag Collection with a campaign that exemplifies both motion and emotion. The brand’s ambassador, and a member of the global sensation BTS, J-Hope stars in the campaign, striking a perfect harmony between rhythmic motion and timeless luxury.
A Dance of Design
The campaign portrays the K-pop superstar in a whirl of rhythmic motion, a poignant tribute to the brand’s travel heritage and the contemporary edge of the constantly evolving travel bag. The dance of design and functionality, the interplay of heritage and innovation, finds its expression in the perpetually reimagined Keepall bag.
A New Take on a Classic Shape
LOUIS VUITTON’s Keepall Collection features an array of models inspired by the iconic shape first designed in 1930, revered for its remarkable flexibility. The new models stay faithful to the original design, adding a modern twist to the classic.
Travel Companions for Every Occasion
From the Keepall 55, your ideal travel partner, to the City Keepall for everyday use, and the fashion-forward Keepall XS, each silhouette contributes an extra touch of sophistication to any look. These travel companions promise not just utility, but also a stylish statement, solidifying their place in the realm of high-end fashion.
The Spring Summer 2023 Collection signifies the brand’s commitment to constant reinvention, making the past and the future meet in the present, one design at a time.