A spontaneous, colorful, pop, Body-and -Mouvement with touches of kiddish and playfulness, just the right mood for Valentine’s Day is photographer Alan Marty @iamalanmarty and stylist Benoit Paquet @neoclassicalboy editorial titled “Cupidon“, featuring model Justin Mannies @justinmanniez at IMG Models @imgmodels. As the title implies it, the editorial is inspired by Cupidon-son of Venus and Mars- and god of love. For this story, the photographer and his team wanted to spread love to anyone through this story with something pop and colorful.
About the story, photographer Alan Marty commented:
“I shot a commercial job for Valentine’s Day with a girl, that’s how I had the idea to shoot a personal project about Cupidon. I wanted to write this story with an angelic boy. Concerning the moodboard, it’s including some of my favourite references such as Walter Pfeiffer for the light, Pierre & Gilles for the posing, or some Pop Culture references for the concept. I am really happy that the result is such as I imagined the project.”
Alan Marty, Photographer.
For the styling, Benoit Paquet used a precise color palette including Red, Pink, and White, using pieces from Louis Gabriel Nouchi, who e worked on the pink for his collection inspired by Les Liaisons Dangereuses. Other pieces featured in the story include ERL, Jeanne Friot, Ron Dorff, Roger Vivier, and Christoph Rumpf.
We end the writing of this editorial with the quote the photographer chose, which is highly appropriate for this date because this editorial is about Love:
“Ever Thine, Ever Mine, Ever Ours⦓



CLUTCH : ROGER VIVIER

CYCLIST : LOUIS GABRIEL NOUCHI



π Cupidon by Alan Marty π
Model Justin Manniez @justinmanniez at @imgmodels photographed by Alan Marty @iamalanmarty
Stylist: Benoit Paquet @neoclassicalboy
Makeup Artist: Toma Marandeau @toma.marandeau